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Research papers

On-site scenario groups: From lab to life

The task: Evaluate hospitality, cleanliness, safety, and announcements of Deutsche Bahn, Germany’s national rail. The answer: This study was not conducted in a clinical facility where experiences and expectations were explored retrospectively to...

Catalogue: Global Qualitative 2014: Research Renaissance
Authors: Christine Schaper, Klaus Berkensträter
Company: Ipsos MRBI
November 18, 2014
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Citation

Schaper and Berkensträter (2014a, November 18). On-site scenario groups: From lab to life. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/on-site-scenario-groups-from-lab-to-life-8367


Videos

On-site scenario groups: From lab to life

The task: Evaluate hospitality, cleanliness, safety, and announcements of Deutsche Bahn, Germany’s national rail. The answer: This study was not conducted in a clinical facility where experiences and expectations were explored retrospectively to...

Catalogue: Global Qualitative 2014: Research Renaissance
Authors: Klaus Berkensträter, Christine Schaper
Company: Ipsos MRBI
June 15, 2014
×

Citation

Berkensträter and Schaper (2014a, June 15). On-site scenario groups: From lab to life. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/on-site-scenario-groups-from-lab-to-life